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Trader and consumer criteria for selection of sweetpotato varieties

This section gives descriptions of methods by which the Tanzania breeding programme obtained necessary information to decide main selection criteria for new cultivars and also reports on main study findings. As a conclusion, limited information exists in Tanzania on the preferences of consumers and traders. However, the methods described here could be useful to other national programs.

Key Document Information

Authors: R.E. Kapinga, S.C. Jeremiah, E.J. Rwiza, D. Ree

Subject: Trader and consumer preferences

Publication Date: 2003

Publisher: Natural Resources Institute, University of Greenwich

Contributors: Jens Riis-Jacobsen

Format: pdf

Language: English

Rights: Permission for commercial reproduction should be sought from the Managing Editor University of Greenwich

Keywords: Consumer preferences, Tanzania, Varietal selection


Kapinga, R. E., Rees, D., Jeremiah, S.C. and Rwiza, E. J. (2003). Trader and consumer criteria for selection of sweet potato varieties. In: Sweet potato Post-harvest Assessment. Experiences from East Africa. (Eds Rees, D., van Oirschot, Q. and Kapinga, R.), Natural Resources Institute, Chatham, UK. pp. 23 - 36.

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