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Building Nutritious Food Baskets: Communication Plan

This Building Nutrtious Food Baskets communication plan for 2016–2018 provides a road map on how the project will integrate and monitor behavior change communication and promotion, awareness creation and advocacy activities for the biofortified crops during its implementation. The plan outlines the details on the various BNFB communication products, target audiences, responsibility allocation, and time frames, which will provide the basis for monitoring the plan. It also deals with the approaches considered appropriate for communication and awareness creation that will underpin the effective implementation of BNFB and the achievement of the expected outcomes, which are intended to have impact at national, regional and global levels.

Authors: Building Nutritious Food Baskets Project

Contributors: Joyce Maru

Pages: 20

Publication Date: October 30, 2017