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2019 SASHA Brief 22. Potential business models and financial feasibility of selected medium-scale business enterprises for orange-fleshed sweetpotato (OFSP) value-added products.

Five potential and financially viable business models were examined for OFSP value-added products in the Kenyan context. These potential OFSP value-added products are cookies, cupcakes and mandazi (donuts), and OFSP purée for bakery products. However, the choice of products might differ in other regions based on market demand and cost …
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